Posts Tagged ‘marketing plan’

I recently stumbled across this cartoon, and it reminded me of how marketing works for far too many brands. As you read this post, think about what any building would be without a blue print for success. It may look just like the one in the cartoon.
Remember, just because something looks promising from the outside, [...]

Don’t let poor experiences destroy your brand’s credibility. Stand out with excellence in a sea of mediocrity.
So what does this really mean? It means that the focus of marketers has shifted (and if it hasn’t it better) from themselves and their brands to how customers experience their brands.
To attract and retain customers, which is the [...]

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