Posts Tagged ‘customer service’

Have had a chance to read some insights and nuggets of wisdom on how to make our businesses and life better. I would encourage you to download and read this e-book. It’s an easy read. Each nugget of wisdom is only 200 words or less.
Here are a few of  my favorites from the eBook. Enjoy [...]

Seems pretty basic. According to survey results Heidrick & Struggles, the No. 1 focus for C-level executives in 2009 is the customer—acquiring new ones, increasing retention and improving their lifetime value, in that order.
So, if these relatively simple metrics are what C-Level Execs are looking at to determine marketing success, why do so many “marketing [...]

Great Companies Don’t Talk Marketing, They Execute Marketing

It’s all about the customer: Period. The entire life force of any company is acquiring and retaining customers. For this simple reason, all company functions must be lead by people with nothing less than an unrelenting “customer-first” marketing attitude.
Remember, every job in any company is a marketing job because every job must directly or indirectly [...]

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I just spoke with my wife regarding a trip she made to Albertson’s to
get groceries. She said it was the most horrible “experience” and she
would “never” go back. It was 11 a.m. and the store was cluttered with
palettes and stockers restocking shelves. When my wife would try to get
a product off the shelf she was [...]

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