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	<title>TRANCE Marketing Group &#187; Customer Experience</title>
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	<link>http://trancemarketinggroup.com/blog</link>
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		<title>Leadership Training And Development Leads To Client Retention</title>
		<link>http://trancemarketinggroup.com/blog/2010/06/14/leadership-training-and-development-leads-to-client-retention/</link>
		<comments>http://trancemarketinggroup.com/blog/2010/06/14/leadership-training-and-development-leads-to-client-retention/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 22:06:10 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=384</guid>
		<description><![CDATA[With shrinking client bases, firms can&#8217;t afford losing existing customers to their competitors.&#160; Treating clients the manner in which they want to be treated seems like a simple matter to count on from workers.&#160; A lot of companies spend money on customer service training for their customer care representatives to help them understand how to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Making Your New Employee Feel Welcome</title>
		<link>http://trancemarketinggroup.com/blog/2010/06/14/making-your-new-employee-feel-welcome/</link>
		<comments>http://trancemarketinggroup.com/blog/2010/06/14/making-your-new-employee-feel-welcome/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 22:06:04 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=383</guid>
		<description><![CDATA[Few Employers give adequate attention or planning to employee motivation &#8211; especially when it comes to new employees. Many are just &#8216;thrown in at the deep end&#8217; and expected to know everything from day one.
But if you want your business to stand out from the crowd &#8211; you really need to make employee motivation an [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Admit Your Weaknesses To Grow A strong Business.</title>
		<link>http://trancemarketinggroup.com/blog/2010/05/27/admit-your-weaknesses-to-grow-a-strong-business/</link>
		<comments>http://trancemarketinggroup.com/blog/2010/05/27/admit-your-weaknesses-to-grow-a-strong-business/#comments</comments>
		<pubDate>Thu, 27 May 2010 19:00:38 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing ROI]]></category>
		<category><![CDATA[branding]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=375</guid>
		<description><![CDATA[A S.W.O.T. analysis will help you to get to know yourself better, assist you to find out what you do know and, more importantly, what you don&#8217;t know. block your ego when going&#160; through the exercise to get the most out of it. The Strengths and Weaknesses are considered to be internal to the business, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Matters NOW &#8211; Things to Think About and Do in 2010</title>
		<link>http://trancemarketinggroup.com/blog/2009/12/14/what-matters-now-things-to-think-about-and-do-in-2010/</link>
		<comments>http://trancemarketinggroup.com/blog/2009/12/14/what-matters-now-things-to-think-about-and-do-in-2010/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 14:04:39 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Results Driven Focus]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[time management]]></category>
		<category><![CDATA[Customer Engagement]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[honesty]]></category>
		<category><![CDATA[leader]]></category>
		<category><![CDATA[relationships]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[values]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=181</guid>
		<description><![CDATA[Have had a chance to read some insights and nuggets of wisdom on how to make our businesses and life better. I would encourage you to download and read this e-book. It&#8217;s an easy read. Each nugget of wisdom is only 200 words or less.
Here are a few of  my favorites from the eBook. Enjoy [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Marketing&#8217;s 5 P&#8217;s</title>
		<link>http://trancemarketinggroup.com/blog/2009/11/04/marketings-5-ps/</link>
		<comments>http://trancemarketinggroup.com/blog/2009/11/04/marketings-5-ps/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 16:50:49 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[brand credibility]]></category>
		<category><![CDATA[Customer Engagement]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[Emotional Engagement]]></category>
		<category><![CDATA[leader]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=154</guid>
		<description><![CDATA[Wait a minute. There are only 4 marketing P&#8217;s, right? Product, Price, Place, Promotion. There, that puts an end to the silly 5 P nonsense.
Unfortunately, too many CEOs, CMOs, small business owners, marketing firms,  you name it, think in the same terms as that first paragraph. They are focused on all the stuff, crap, junk [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Digital Technology&#8230; Great, But It&#8217;s Still All About People.</title>
		<link>http://trancemarketinggroup.com/blog/2009/09/14/digital-technology-great-but-its-still-all-about-people/</link>
		<comments>http://trancemarketinggroup.com/blog/2009/09/14/digital-technology-great-but-its-still-all-about-people/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 19:29:41 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Misc Rant]]></category>
		<category><![CDATA[Neuro Marketing]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Chief Marketer]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[experience marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google Golden Triangle]]></category>
		<category><![CDATA[Jeff Maling]]></category>
		<category><![CDATA[Mobile Applications]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[web analysis]]></category>
		<category><![CDATA[web usability]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=80</guid>
		<description><![CDATA[Came across a great piece from the Chief Marketer website http://chiefmarketer.com/disciplines/online/0707-digital-tips/ the other day as I was doing a little reading catch up. I couldn&#8217;t help but shake my head in the affirmative as I read through it. Jeff Maling makes some great points in his post. I thought I&#8217;d add my $.02
 
1. Lead [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Engaging Site and Superior SEO: Are They Mutually Exclusive?</title>
		<link>http://trancemarketinggroup.com/blog/2009/06/09/engaging-site-and-superior-seo-are-they-mutally-exclusive/</link>
		<comments>http://trancemarketinggroup.com/blog/2009/06/09/engaging-site-and-superior-seo-are-they-mutally-exclusive/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 03:41:06 +0000</pubDate>
		<dc:creator>Troy Scheer</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Neuro Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Universal Search]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Customer Engagement]]></category>
		<category><![CDATA[Emotional Engagement]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Mind Authority]]></category>
		<category><![CDATA[Neuro Persuasion]]></category>
		<category><![CDATA[Old Brain]]></category>

		<guid isPermaLink="false">http://trancemarketinggroup.com/blog/?p=41</guid>
		<description><![CDATA[I read something recently that said, the &#8220;best&#8221; content for being found by search engines and editing in the CMS is plain text, wrapped only by the standard tags &#8211; paragraphs, unordered lists, H2, H3, H4, etc.
I agree that there is value in text content and standard tags. However, there has to be an engaging [...]]]></description>
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