With shrinking client bases, firms can’t afford losing existing customers to their competitors.  Treating clients the manner in which they want to be treated seems like a simple matter to count on from workers.  A lot of companies spend money on customer service training for their customer care representatives to help them understand how to [...]

Few Employers give adequate attention or planning to employee motivation – especially when it comes to new employees. Many are just ‘thrown in at the deep end’ and expected to know everything from day one.
But if you want your business to stand out from the crowd – you really need to make employee motivation an [...]

A S.W.O.T. analysis will help you to get to know yourself better, assist you to find out what you do know and, more importantly, what you don’t know. block your ego when going  through the exercise to get the most out of it. The Strengths and Weaknesses are considered to be internal to the business, [...]

Have had a chance to read some insights and nuggets of wisdom on how to make our businesses and life better. I would encourage you to download and read this e-book. It’s an easy read. Each nugget of wisdom is only 200 words or less.
Here are a few of  my favorites from the eBook. Enjoy [...]

Wait a minute. There are only 4 marketing P’s, right? Product, Price, Place, Promotion. There, that puts an end to the silly 5 P nonsense.
Unfortunately, too many CEOs, CMOs, small business owners, marketing firms,  you name it, think in the same terms as that first paragraph. They are focused on all the stuff, crap, junk [...]